Tânia Bulhões: Luxury Under Scrutiny
▪️ Luxury Under Scrutiny: The Brazilian luxury brand Tânia Bulhões Dishes Buzz and the Importance of Intellectual Property. Recently, the luxury Brazilian brand Tânia Bulhões found itself at the center of a controversy involving authenticity and intellectual property rights. It all started when a consumer found, in a store in Thailand, a cup extremely similar […]
PicRights Law Suit
When producing content on the Internet, it is necessary to think about various legal factors so that third party rights are not infringed, especially with regard to Copyright. It is imperative to identify, for example, in the image used, the origin of the publication, as well as the type of license of use, checking if […]
Use of artificial intelligence in Volkswagen commercial
Volkswagen recently launched an advertising campaign to commemorate its 70th anniversary, bringing back the iconic figure of Elis Regina, who died in 1982. Through this campaign, Volkswagen recreated the singer using artificial intelligence, combining tradition and nostalgia with technological innovation. The union of the timeless figure of Elis with artificial intelligence represents a crossover between […]
Non Fungible Tokens – NFTs
The specialized media has given special prominence to NFTs. Non-Fungible Tokens are part of an abstract concept which, in the world of the Internet, did not take long to go viral due to the values involved in their commercialization. This concept, however, began to be developed almost a decade ago through the use of blockchain […]